In order to adjust to the challenges of the future while remaining competitive, businesses have been questioning their consumption and have started working towards digital sobriety. A recent study from GreenIt discovered that digital activities are accountable for 4.2% of Europe’s greenhouse gas emissions. This result can yet still be mitigated. More and more businesses turn to a circular economy to reduce their carbon footprint and make way for their digital transition. Although businesses are already familiar with the concept of circular economy, digital practices give it a fresh boost. Thanks to Christine Guinebretière, eco-innovation expert and cofounder of Upcyclea, we now know a bit more about how technology can help develop a circular economy within businesses.
